Breeze Motion Studio
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SOGA Organic2025

System Cleanout

Collage of SOGA Organic's new storage system: the master folder structure, platform workflow diagram, folder-building scripts and team guides

A workflow and file-system redesign for SOGA Organic's in-house marketing team. After auditing how the team worked across its storage, design and social media tools, one clear system was designed: a master folder architecture, naming rules, a defined role for each platform and step-by-step workflows, supported by training documents and unpacking scripts so the team can run it themselves.

Deliverables
  • Workflow & Storage System Design
  • Master Folder Architecture (11 Zones)
  • Naming Convention Guide
  • Workflow Guidelines & Cheat Sheet
  • Defined Role for Each Platform
  • Folder Unpacking Scripts
  • Team Onboarding Guide & FAQ
  • Software & Subscription Recommendations
  • Remote Troubleshooting Support
Image Gallery
The SOGA Organic master folder structure: eleven zones, detail views of the product library, social media hub and design workbench, and the two scripts that build the folders on a computer or in the shared drive

The folder system and the scripts that build it

The documentation written for the SOGA Organic team: start-here guide, storage map, folder blueprint, naming guide, workflow guidelines, cheat sheet, onboarding, FAQ and script tutorials

Documentation and training for the team

Project scope at a glance: SOGA Organic's starting point (a three-person team, three platforms, ten years of files), the five steps of audit, design, build, train and support, and a before and after of the shared drive structure

Project scope at a glance

How the SOGA Organic system works day to day: the job of each platform, where each type of file goes, the naming formula and seven golden rules

The day-to-day workflow

Breeze Motion Studio has been an invaluable partner to SOGA Organic. Their work spans media production, brand development, and system optimisation, helping us streamline workflows, strengthen brand consistency, and improve how we manage and produce content internally. The approach is thoughtful, structured, and forward-looking, providing both immediate improvements and a scalable foundation for future projects.

Lize Garrod · Marketing ManagerSOGA Organic